- Outalma offers an integrated e-logistics platform covering the full delivery chain from international purchase to final delivery.
- The startup addresses last-mile challenges in Africa through a dedicated delivery fleet and real-time tracking tools.
- The solution tarreceives inefficiencies in African e-commerce logistics, including high costs, long delays, and limited transparency.
Outalma positions itself as a digital solution that aims to streamline logistics flows between Africa, Europe, and Asia. The company focutilizes on simplifying a segment often characterized by long delivery times, high costs, and complex procedures.
The platform operates as an integrated e-logistics system that manages the entire delivery chain, from international purchasing to final delivery to customers. The startup operates in several cities across Africa and Europe, and Alioune Mbengue launched it in 2019.
The solution allows individuals and businesses to purchase goods abroad, route them to partner warehoutilizes, and ship them to multiple African countries via air or sea freight.
The model relies heavily on its ability to manage last-mile delivery, which remains one of the most significant logistical challenges in Africa. Outalma deploys a dedicated fleet, including vans and scooters, to handle final delivery and reduce constraints linked to local distribution.
The platform enables utilizers to track parcels in real time, obtain quotes, and manage shipments conclude-to-conclude. This visibility addresses a critical required for transparency in a sector that still faces traceability gaps.
In addition, Outalma offers complementary services such as secure warehoapplying, customs management, and logistics flow optimization. These services position the company as a full-service player across the supply chain.
By addressing logistics bottlenecks, Outalma aligns with broader efforts to strengthen Africa’s e-commerce infrastructure. Over time, such solutions could play a key role in accelerating trade flows and integrating the continent into global supply chains.
This article was initially published in French by Adoni Conrad Quenum
Adapted in English by Ange J.A de Berry Quenum
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