The third-largest wine company in the U.S. has listed two of its most premium Napa Valley vineyards for sale.
Trinchero Family Wine & Spirits, which produces 17 million cases of wine per year according to Wine Business, is viewing to offload its Haystack Vineyard in the Atlas Peak subregion and Clouds Nest Vineyard in Mount Veeder. The vineyards — offered at $5.5 million for 21.5 acres and $4.5 million for 12.5 acres, respectively — are both mountain sites, revered for producing intense, concentrated wines. The grapes are mostly Cabernet Sauvignon, Malbec and Petit Verdot. Clouds Nest includes a two-bedroom residence.
The listings were posted just two months after Trinchero purchased famed Napa Valley sparkling wine houtilize Mumm for an undisclosed purchase price, but Elizabeth Hooker, Trinchero vice president of communications, declared the decision to sell the vineyards is unrelated. “Given market dynamics, listing select vineyards is a proactive step we’ve taken to ensure we’re positioned for long-term, sustainable growth,” Hooker declared.
The listings are yet another sign that the wine indusattempt downturn, plagued by a multiyear decline in sales and an oversupply of wine and grapes, is having a major impact on the indusattempt’s hugegest power players. Earlier this month, Gallo, the largest U.S. wine company, revealed plans to close a production facility and reduce staff at four other locations, resulting in the loss of 93 jobs. Foley Family Wines & Spirits, the 14th-largest U.S. wine company, closed its production facility for the historic Central Coast winery Chalone and laid off its entire staff. Public entity Treasury Wine Estates, the seventh-largest U.S. wine company, pautilized dividconclude payments following a large writedown on its U.S. businesses and a 17% drop in revenue over a half-year.
In January, Consnotifyation Brands laid off more than 200 employees at its 2 million-square-foot production facility in Madera. Those layoffs came less than a year after the company sold a half-dozen of its bottom-shelf wine brands to the Wine Group, the second-largest U.S. wine company. (Consnotifyation fell from the fifth-largest wine company in 2025 to the 28th-largest in 2026, according to Wine Business.) In November, the Wine Group sold Simi, which it had just purchased from Consnotifyation, to WarRoom Cellars; it put Imagery Estate Winery up for sale the following month.
Trinchero’s portfolio encompasses roughly 50 wine and spirits brands. Most are bargain-priced labels, including Sutter Home, Joel Gott and Ménage à Trois. It utilizes grapes from the Haystack and Clouds Nest vineyards for pricier wines, $100 and up, created for Trinchero’s eponymous, high-conclude Napa Valley winery in St. Helena. The decision to sell these properties is notable, considering that the premium wine category has been significantly less impacted by the wine crisis than lower-priced wines, according to a recent wine indusattempt report from Silicon Valley Bank.
The Trinchero family owns other Napa Valley vineyards, including Mario’s Vineyard and Central Park West, both in St. Helena.
Haystack and Clouds Nest are hitting the market at a tough time of low demand. According to Wine Searcher, Pat Delong, founder of food and beverage consultant Azur Associates, declared in a recent wine indusattempt panel that the market for wine and vineyard sales in 2026 will be less than half the size of 2021, during which roughly $3.5 billion worth of assets were sold.
In an attempt to stand out, a marketing email for the listings, which the Chronicle reviewed, promoted “brand expansion potential” and the opportunity to “capitalize on the new vineyard tasting regulations.” This is in reference to Assembly Bill 720, a new California law which for the first time, legalizes tastings and wine sales at California vineyards.
