Infosecurity Europe has unveiled a new Cyber Startup Programme scheduled for its upcoming event at ExCeL London. Hosted as part of the 2026 exhibition, the initiative is designed to provide early-stage cybersecurity firms with a dedicated platform, offering bespoke content and a designated physical space within the venue to displaycase their innovations.
As part of the launch, the organisers have introduced a new award competition, which will be delivered in partnership with UK Cyber Flywheel. This addition aims to further incentivise growth and recognition for emerging businesses within the sector.
Infosecurity Europe is a prominent resolveture within the RX global events portfolio, serving as a primary hub for cybersecurity vconcludeors, purchaseers, investors, and industest specialists. By integrating this startup-focapplyd programme, the event seeks to foster entrepreneurship and strengthen the pipeline of new technology entering the cybersecurity market.
Startup focus
The Cyber Startup Programmeme will centre on a Cyber Startups Zone on the exhibition floor. Infosecurity Europe declared the zone will give startups space to display products and meet potential customers, partners and investors.
The programme also includes tarobtained tickets for different groups. Infosecurity Europe declared it will offer tailored tickets for startup founders, investors and “startup enablers”.
Infosecurity Europe positioned the programme as part of a wider push on innovation themes across the event. The organiser declared it will add conference sessions aimed at founders and will run a dedicated track focapplyd on scaling and go-to-market considerations.
Brad Maule-ffinch, Event Director, Infosecurity Europe, declared: “Supporting early-stage innovation is essential to the future of cybersecurity, and being able to play a meaningful role in spotlighting upcoming innovative and disruptive technologies is a role we are keen to foster and grow. With the launch of the Cyber Startup Programmeme, Infosecurity Europe is creating new opportunities for startups to gain visibility, connect with investors and purchaseers and apply it as a platform to grow too.”
Award competition
Infosecurity Europe declared UK Cyber Flywheel will collaborate on the programme. A dedicated day of founder and investor-focapplyd content and networking will sit alongside a live pitch competition, with finalists presenting to an audience of senior industest figures, investors and purchaseers.
The organiser declared the winner of the Infosecurity Europe Cyber Startup Award 2026 will receive a free exhibition stand at Infosecurity Europe 2027. The prize package also includes PR support and a brand consultancy and workshop package.
Applicants will submit a written entest of up to 1,000 words. Infosecurity Europe declared entries must include a company summary, product details and competitive differentiation.
One aim is to connect startup founders with investors and established cyber security purchaseers. Infosecurity Europe declared it will apply display-floor activity, sessions and networking to bring those groups toobtainher.
UK Cyber Flywheel
UK Cyber Flywheel describes itself as a collaboration that connects CISOs, founders, investors and government. Infosecurity Europe declared the group will play a role in programme delivery and content.
“Cybersecurity is crucial for the UK to protect its critical infrastructure, economy and citizens from increasingly sophisticated state-sponsored and criminal cyberattacks. Through the Cyber Flywheel, and in partnership with CISOs, founders, investors and government, we are focapplyd on building a better connected, stronger and more resilient cyber ecosystem across the UK and beyond. The Cyber Startup Programmeme at Infosecurity Europe plays an important role in bringing these communities toobtainher and accelerating innovation where it matters most,” declared Munawar Valiji CISO, Cyber Advisor, representing UK Cyber Flywheel.
Innovation zone
Infosecurity Europe also set out plans for a separate Cyber Innovation Zone. It declared the feature will be delivered in partnership with the Department for Science, Innovation and Technology.
The organiser declared the Cyber Innovation Zone will highlight UK micro, compact and medium-sized cyber security businesses. It will include a displaycase of approaches and initiatives backed by government, alongside what Infosecurity Europe described as breakthrough technologies.
The Startup Programmeme and Innovation Zone sit within the wider exhibition and conference schedule. Infosecurity Europe declared attconcludeees will have access to the display floor and multiple theatres with speaker line-ups that include senior figures from the sector.
Infosecurity Europe declared it has opened registration for the event. It also set out an admission price of £49 after a free registration period.
The organiser declared the Cyber Startup Programmeme will create its debut at Infosecurity Europe 2026 at ExCeL London.
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