Stats Perform has signed on once again as a Gold sponsor of SVG Europe, strengthening its foothold in the sports broadcasting technology sector. The company’s platform, built on verified sports data and proprietary artificial intelligence, gives broadcasters, publishers, teams, and digital outlets the tools to surface sharper insights and deliver richer fan experiences.
The sponsorship renewal signals continued investment in the European sports production community at a moment when AI-driven workflows are reshaping how coverage gets made. While rights holders and media companies race to produce more content across more channels, the pressure to maintain accuracy and speed has never been higher.
Charles Kaplan, chief marketing officer at Stats Perform, framed the partnership as a natural fit. “SVG Europe brings together the people shaping how sports coverage is produced and delivered, and we’re pleased to continue supporting that community,” he said.
Kaplan pointed to the company’s blend of Opta data and machine learning as the engine behind faster story discovery and more efficient content creation. “We look forward to sharing our experience and learning from others as we support the industry turn new technology into better sports storytelling and new commercial opportunities,” he added.
Formula 1 ranks among the platform’s high-profile users. The racing series deploys Opta Graphics across its official digital and social channels, turning starting grids, race classifications, and championship tables into instantly recognizable, share-ready visuals that match F1’s brand identity.
Meanwhile, the company’s OptaAI Studio consolidates four AI-powered tools: Opta Search, Opta Live, Opta Graphics, and Opta Pulse. Together they help content teams pinpoint unique storylines, auto-generate graphics, and cut video highlights in real time.
Content Player Pro offers another route for media organizations. The embeddable tool layers live scores, advanced metrics, and interactive visualizations into existing coverage, helping publishers convert casual matchday visitors into repeat audiences while opening integrated ad revenue streams.
As sports media continues its shift toward automated production and data-driven storytelling, Stats Perform’s renewed sponsorship positions the company squarely within the conversations and collaborations that will define the next wave of broadcast innovation.
