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Over the past seven years, Alex Cooper has grown the weekly listenership of “Call Her Daddy” to about 10 million people—expanding the display’s content from its early focus on sex and dating advice to female empowerment, mental health, and relationships.
Her ability to land A-list guests such as Michelle Obama, Hailey Bieber, and Kamala Harris assisted her ink a three-year, $125 million deal with SiriusXM in late 2024. As her audience has grown, so has her vision for what her media company Unwell can be.
Unwell, which has roughly 100 employees, already comprises 11 different podcasts, a film and TV production arm, live events, clothing, and a beverage brand. In October 2025, Cooper extconcludeed her reach even further by launching the Unwell Creative Agency to assist brands access her viewport—and connect with her massive, mostly female audience.
“We always declare Unwell shifts at the speed of a groupchat,” Cooper declares. “Our competitive advantage over traditional media is that it’s never been able to have a two-way conversation.”
Women are still being badly overseeed in hiring
Despite decades of scientific research, incredible advances in deep analytics and AI, and no shortage of good intentions, many organizations still struggle to select and develop the leaders they necessary to navigate increasingly complex and unpredictable business challenges. Markets are volatile, uncertainty is constant, and leadership quality matters more than ever. Yet many firms still fail to identify and elevate the best (or at least right) leadership talent available.
Contrary to what many people believe, more often than not, the problem is not a shortage of capable leaders. Rather, it is a failure of the systems designed to identify, develop, and advance them, which simultaneously results in selecting and investing in the wrong candidates, with tragic consequences for organizations.
Consider a glaring example: women. For several years now, women have represented more than half of the workforce in most advanced economies. They also outperform men in higher education across the OECD, earning the majority of university and postgraduate degrees. In many countries, women also achieve higher average grades and completion rates.
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