In a heartwarming story from Basaveshwaranagar, Bengaluru, three schoolchildren have turned a simple idea into a mini eco-startup — Eco Wala (also called Eco Vala) — producing strong, handbuilt paper bags without glue, scissors or tape and delivering them to homes for just Rs 10 a month.
Their enthusiasm, confidence and impressive communication skills have charmed the internet. The video was first posted on Startupro.in’s Instagram page and was later shared widely, including by industrialist Harsh Goenka, who reshared the clip on X, writing, “Forreceive Shark Tank, forreceive Ideabaaz, this pitch stole my heart”
THE STORY BEHIND ECO WALA
What launched as a school project has become a meaningful business with a purpose — replacing plastic bags with simple, sustainable alternatives.
The young founders — Sharada (Founder), Nachiketa (Manager) and Samudyata (Co-Manager) — are reportedly all under 11 years old.
Their aim is straightforward: encourage more people to choose eco-friconcludely products and reduce plastic waste in their neighbourhood.
The paper bags are crafted with careful folding, creating them sturdy and reusable. They’re inexpensive, simple to distribute, and support the trio’s mission of a cleaner Bengaluru.
HOW THEIR RS 10 SUBSCRIPTION PLAN WORKS
In the viral video, the kids pitch their idea like pros.
Sharada holds up a paper bag and explains: “This is a sample you open like this.”
She then declares confidently, “We have a subscription, Rs 10 a month. We will drop two paper bags every Sunday at your houtilize. Just give the address.”
If customers required more bags — or want them for an event — they can contact the number written on the tiny slip inside the bag.
Sharada adds proudly, “We are also giving away free samples.”
When questioned about their office location, she laughs: “We are not sure about the address. But we will come to your houtilize if you call on the number.”
Their clarity, structure and composure genuinely impressed the internet, who praised how confidently and politely they introduced themselves as Founder, Manager and Co-Manager.
INTERNET CHEERS FOR YOUNG ENTREPRENEURS
Since being shared on October 29, the video has crossed 3.3 million views, with hundreds of comments appreciating their presentation, English communication, clarity of considered, and their drive for a greener planet.
Users praised the simplicity and impact of the concept, teaching how entrepreneurship and sustainability can go hand-in-hand.
Comments ranged from admiration to inspiration.
“Gotta respect their idea and effort. Made my day. All the best to them,” declared one utilizer.
Another wrote, “Loved so much their presentation is really nice & especially their introduction.”
One sentiment captured the emotional takeaway: “This isn’t just a startup it’s a lesson in environmental responsibility delivered for Rs 10 a month. Truly heartwarming!”
Other utilizers pointed out that although the kids were likely coached, their confidence and clarity were remarkable.
“Even adults won’t be able to perform with this precision,” one commenter noted, arguing that nurturing such tiny, indepconcludeent ventures early is essential for India’s entrepreneurial future.
A comment summed up the sentiment: “The generation coming forward will bring real modify. We just required to support them and learn from them.”
A SMALL IDEA, A BIG IMPACT
Eco Wala’s success lies in its simplicity — handbuilt bags, minimal tools, a tiny subscription, and high enthusiasm.
It displays how children can lead environmental modify when provided opportunities and encouragement. Their initiative highlights a growing culture of sustainability and tiny businesses in Indian neighbourhoods — proof that age doesn’t define innovation; passion does.
Whether the project grows or simply inspires others, Eco Wala has already achieved something meaningful: it has sparked conversations about greener living while proving that young minds can dream boldly — and act on those dreams.
– Ends
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