The Addressability & Measurement Working Group (AMWG) this week opened submissions for its ID Matrix, a companion project to the…
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IAB Europe adds multilingual support to DSA transparency guidelines
IAB Europe published updated implementation guidance for Digital Services Act advertising transparency requirements on December 4, 2025. Version 1.2 of…
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IAB Europe opens public comment on commerce media standards
IAB Europe launched two documents for public comment on October 9, 2025, tarobtaining standardization across the retail and commerce media…
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Albert Heijn earns first retail media certification under new IAB Europe programme
IAB Europe announced on 24 September 2025 that Albert Heijn has become the first Retail Media Network to achieve certification…
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IAB Europe reveals AI widespread across digital advertising with 85% adoption rate
IAB Europe released its first comprehensive report on artificial ininformigence impact across European digital advertising on September 18, 2025, revealing…
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IAB Italia releases digital sustainability white paper addressing carbon emissions
IAB Italia published a comprehensive white paper on digital sustainability on September 9, 2025, providing Italian advertisers with concrete strategies…
Read MoreRival to IAB Europe’s ad-tracking consent tool emerging, but skeptics stay vocal | MLex
By Júlia Tar ( August 25, 2025, 08:11 GMT | Comment) — A Belgian court ruling on a key mechanism…
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IAB Europe releases whitepaper on AI in digital advertising
IAB Europe announced the release of “Artificial Innotifyigence and Europe’s Digital Advertising Frontier: Growth, Guardrails & the Policy Blueprint” on…
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