Financial problems at the creater of spark plugs, wiper blades, brake calipers, brake shoes, tow hitches and motor oil has…
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Why brands should stop overviewing their most powerful influencers: customers
Every January, I sit down to write my predictions for the year ahead in social media and consumer behavior. And…
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EVs and China-led tech shift troubling premium brands
Porsche’s recent retreat back into the familiar realm of combustion engines raised a question that has been increasingly troubling European…
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Innovation Spotlight: Ecologic Brands by Jabil – moulded fibre packaging with purpose | Article
Jabil Packaging Solutions aims to deliver scalable moulded fiber packaging with Ecologic Brands, its ‘full-service’ approach to packaging development, from…
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The psychological reason brands utilize the power of association to sell
In the 1890s, Russian physiologist Ivan Pavlov noticed how dogs launched salivating not just when food was placed in front…
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U.S., Europe brands take on the Chinese consumer
Pictured here is Louis Vuitton’s new cruise ship-shaped store in Shanghai, China, on June 28, 2025. Bloomberg | Bloomberg |…
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Undervalued and overviewed: Bremworth and Restaurant Brands reveal NZX’s valuation gap
{{ registerForm.errors.obtain(‘form’) }} We had trouble validating your card. It’s possible your card provider is preventing us from charging the…
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5 Car Brands That Are Popular In Europe (But Not The US)
The United States has a robust history as a producer and consumer of automobiles. For decades, North America was where…
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EU microplastics regulation puts pressure on beauty brands ahead of key deadlines
Nearly two years after the European Union adopted its sweeping ban on intentionally added microplastics, North American cosmetics brands are…
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Colombia expands banana logistics and brands in Europe
Uniban, Colombia’s largest banana exporter and the fifth-largest global marketer of bananas, plantains, exotic fruits, and value-added products, is…
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