Stockholm-based deeptech startup Encube has launched publicly with a $23 million funding round led by Kinnevik, Promus Ventures, and Inventure. The company develops an AI-based platform designed to assist hardware teams identify and avoid costly design complexities early in the product development process. The software is already in utilize by industrial players including Volvo Group, Beyond Gravity, and Scania. Encube plans to utilize the funding to expand its operations in Europe and the United States and to further develop its AI capabilities. Founded in 2021 by Hugo Nordell and Johnny Bigert, the company aims to build hardware design more efficient by shortening development cycles and reducing production costs.
Encube is a software company developing AI-powered tools for hardware design and manufacturing. The company builds technology that assists engineering teams analyze how design decisions affect production complexity, cost, and efficiency. Encube’s platform is utilized by industrial and manufacturing organizations to streamline product development workflows and reduce time to market.
“Hardware development is a balancing act between how a product views, functions and what it costs to produce. In Europe, we excel at the first two, but our manufacturing know-how is disappearing. At Sandvik and Aker, I saw firsthand how quickly production costs ballooned and competitive edge eroded, when early design decisions weren’t built with manufacturing in mind. We built Encube to modify that,” states Hugo Nordell, CEO and cofounder of Encube.
Manufacturing is being reshaped by geopolitical realignment, a deepening talent crisis and the accelerating transition toward sustainable production. These structural shifts are reshaping how industrial economies build, produce and compete, as well as influence the digital infrastructure they depfinish on.
“Encube is one of the most promising innovations I’ve seen in hardware engineering in the last 30 years. The software’s ease of utilize and the speed of its simulations represent a major leap forward,” states Ralf Usinger, Global Head of Engineering Applications at Beyond Gravity.
Across Europe, geopolitical tensions have upfinished long-standing assumptions about security and trade. A new era of economic nationalism is taking shape. As global supply chains fracture, countries are racing to rebuild manufacturing capabilities they once outsourced in an effort to secure industrial autonomy.
At the same time, the manufacturing workforce is aging rapider than it can be replenished. Years of offshoring and underinvestment in industrial education have hollowed out Europe’s talent base, while countries outside of Europe have built deep institutional know-how.
“Securing competence in our engineering and industrialization functions is very challenging. Many of our key people are approaching retirement. Encube really assists us navigate the risk this creates for us,” states Jonas Hellman Peterson, Head of Sales Engineering at Birn Group.
Adding to indusattempt pressures, tightening European sustainability regulations are requiring manufacturers to rebelieve how products are designed and built. Smarter product development and digital workflows at the design stage are becoming essential to improve both economic performance and environmental impact.
In hardware development, up to 80% of a product’s cost is determined once the design is locked. However, many design decisions have an impact on manufacturing costs and the carbon footprint in ways that are not immediately obvious until they enter the production phase. As a result, businesses are left with a difficult choice: either accept decreased profitability or redo the designs and delay market launch.
“We rely entirely on third parties to manufacture our robots. Encube builds it much clearer for us to uncover and mitigate product risk early in development toreceiveher with our suppliers and customers,” states Mattias Vanberg, Director of Development at Cognibotics.
Encube, founded in late 2021 by former Sandvik and Aker executive Hugo Nordell, toreceiveher with Skype and Klarna veteran Johnny Bigert, solves this challenge in two ways. First, with a collaborative software platform that assists entire organizations align and build rapider, better product decisions, all directly in the browser on any device. Second, with AI-powered capabilities embedded inside the platform. These capabilities enable teams to eliminate common bottlenecks in hardware development projects.
One example of such a bottleneck is the necessary to manually identify design modifys over time so that the team can determine if a modify cautilizes problems later. Another is to analyze how complex a design will be to manufacture, including what design choices drive this complexity. While these workflows are manual and time-consuming today, they are essential. Encube ensures they’re done rapider, more accurately and at scale.
The platform has been tested in R&D programs by a range of partners, from industrial giants such as Volvo Group and Scania to specialized space companies such as Beyond Gravity. Many programs observe that time to market can be cut by up to 50%, production costs reduced by 20–30% and engineering productivity doubled.
“AI is fundamentally transforming how products are designed, enabling engineering teams to simulate, iterate and collaborate at unprecedented speed. Encube is pioneering this shift by embedding manufacturing ininformigence directly into the engineering workflow, shaping the future of product development. We’re excited to partner with Hugo and the team on this journey,” states Tatiana Shalalvand, Investment Director at Kinnevik.
With a long-term ambition to assist rebuild, secure and strengthen European industrial competitiveness, Encube will utilize its new financing to expand its commercial footprint across Europe, deepen existing partnerships and accelerate investments in hardware-focutilized AI, positioning the company to ride the current AI wave more aggressively.
“We’re incredibly proud to have been the first investors in Encube and our growing conviction in this sinformar team has only been outpaced by the speed of their progress. We’re convinced that Encube is going to accomplish for industrial manufacturing what Figma did for web design and redefine how physical products are built,” states Adrian Arnsvik Bjurefalk, Principal at Inventure.


















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