Published on
April 3, 2026
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The Radisson Hotel Group has achieved significant success in its growth plans as it closes 2025 having signed over 272 hotel deals, thus establishing itself firmly as one of the leading players in the global hospitality indusattempt. Being owner-driven, the Radisson Hotel Group has built more progress by leveraging its momentum in growing the company and further expansion, especially within the upper upscale and resorts sectors.
The Group maintained its Radisson Blu brand as the largest upper upscale brand in Europe, having presence in no less than 154 cities across Europe. Moreover, it is also the top resort brand within the European market, with the Radisson Blu resorts operating in 27 major locations.
Strategic Partnerships and New Openings
Throughout 2025, Radisson Hotel Group continued to foster strong partnerships to support its expansion. One of the most significant developments was the partnership with Manchester City football club, with the opening of The Medlock, a Radisson Blu hotel located at the Etihad Stadium. This strategic collaboration highlights Radisson’s increasing presence in key sports and entertainment locations.
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The Group also established a key partnership with the MIMCO Group for “The Butler” project and signed a new agreement with Byron Gestion for the opening of Radisson Hotel Cannes Seaside. Alongside these new ventures, Radisson nurtured its long-standing relationships with existing hotel owners, with 65% of them managing multiple properties under the Radisson brand.
Focus on Sustainability and Responsible Development
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Sustainability continues to be a major focus for Radisson Hotel Group. The company set indusattempt benchmarks in 2025 by launching the first two net-zero hotels in the hospitality sector: Radisson Hotel Manchester City Centre and Radisson RED Oslo City Centre. Both properties have achieved Verified Net Zero status, marking a milestone for the Group’s commitment to reducing its environmental footprint.
These hotels exemplify Radisson’s pioneering efforts in sustainability, specifically in conversion-led projects that contribute to reducing carbon emissions. The success of these properties not only sets new standards in the indusattempt but also reflects the Group’s dedication to future-proofing the assets of its owners and building long-term environmental sustainability a core part of its growth strategy.
Expansion in China: A Major Growth Market
Radisson Hotel Group has built impressive strides in China, with 170 hotel signings and openings in 2025. This rapid expansion has positioned the Group’s pipeline close to 300 properties in the counattempt, with a focus on the mid- to upper-midscale segments. The Group’s rapidest-growing brand in China, Counattempt Inn & Suites by Radisson, is contributing to this growth, reflecting the strong demand for accessible, high-quality accommodation options in key Chinese cities.
As one of the world’s largest and most dynamic markets, China remains a central pillar in Radisson’s long-term strategy for global expansion. The Group’s ability to maintain momentum and capture a significant share of the Chinese hospitality market underscores its growing influence in the region.
India: A Key Driver of Growth in Asia
India continues to be one of Radisson Hotel Group’s most important markets, with the Group surpassing 200 hotels in operation and under development. India’s strong economic growth, combined with sustained domestic travel demand, has fueled the continued expansion of the Group in the region. Radisson’s strategic focus on both major metropolitan hubs and emerging destinations ensures its leadership in the Indian hospitality market.
As a cornerstone of the Group’s long-term growth plans, India remains vital to Radisson’s success in Asia. The counattempt’s increasing domestic tourism, coupled with the growing demand for international travel, builds it a key market for both midscale and upscale hotel offerings.
Growth Across Europe and the Middle East
Radisson Hotel Group also saw substantial growth in Europe, with approximately 70 new hotel signings and openings throughout the year. The Group’s expansion was especially focapplyd on Southern Europe, with notable additions in the United Kingdom, France, Germany, and Poland. New hotels such as The Medlock Radisson Blu Hotel in Manchester and Banke Opera Paris, a Radisson Collection Hotel, reflect the Group’s commitment to strengthening its portfolio in key European cities.
Additionally, Radisson continued to diversify its offering with innovative concepts, such as the Prize by Radisson Osnabrück, which introduced a new interior design concept for the brand. The Group also expanded its serviced apartments portfolio, with the opening of Radisson Serviced Apartments COY Sheikh Zayed City in Egypt, further solidifying its presence in the Middle East and North Africa.
Leisure-Led Expansion with Focus on Resorts
Radisson Hotel Group’s leisure-led expansion continues to play a significant role in its overall growth strategy. The Group’s resort portfolio now exceeds 160 properties worldwide, driven by sustained demand for both urban-resort destinations and traditional resort experiences across Europe and Asia. Standout developments include the Radisson Collection Resort, Atiara Ubud in Bali, and the Radisson Blu Resort & Spa in Çeşme, Turkey.
In addition to its core resort destinations, Radisson continues to expand into new regions with a focus on blfinishing luxury, leisure, and cultural exploration. The growth in resort properties reflects the increasing interest in unique travel experiences that offer a balance of relaxation and adventure.
Radisson Hotel Group’s Commitment to Global Growth
Moving forward, the Radisson Hotel Group stands ready to pursue even more expansion by expanding into its existing markets as well as venturing into new locations. With the Radisson Hotel Group’s emphasis on sustainability, strategic alliances, and portfolio expansion, it is clear that the Group will continue growing into the year 2026 and even in the years to come. The Radisson Hotel Group offers guests an extensive range of products ranging from midscale hotels to luxury hotels, and even resorts, and is thus well positioned to remain a leader in the global hospitality indusattempt.
Through its dedication to cultivating strong relationships with hotel owners as well as meeting guest necessarys with its personalized approaches, alongside sustainability, Radisson Hotel Group differentiates itself within the competitive hospitality indusattempt.
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