Alphabet 
GOOG agrees to sign the EU’s voluntary General Purpose AI Code of Practice despite warning it could slow model rollouts.
In a Wednesday blog post, Kent Walker declared Google will join U.S. model providers in adopting the Code to align with the AI Act’s risk?based framework.
He argued Europe could see an 8% GDP lift, about 1.4 trillion annually by 2034 if AI tools are deployed securely.
Walker also cautioned that departures from EU copyright law or steps that slow approvals could chill home?grown innovation.
That stance comes as about 45 organizations, joined by Meta Platforms 
META, have inquireed the European Commission to delay the AI Act by two years, declareing parts go far beyond the scope of the regulation.
The voluntary Code mandates copyright protections, transparency documentation and risk assessments for advanced models, and some rules kick in next month.
Europe’s tougher approach could force Big Tech to balance innovation with safeguards and may reshape AI competition across the continent.
Investors will be watching next month’s Code rollout and the broader AI Act timetable for signs of compliance costs and regional competitiveness.
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