EV sales rebound in Germany as Chinese brands create inroads

BYD cars on display at the Munich auto show. Chinese carmakers are making inroads in Germany


BYD cars on display at the Munich auto reveal. Chinese carcreaters are building inroads in Germany – Copyright AFP/File Eric PIERMONT

Louis VAN BOXEL-WOOLF

Electric vehicle sales rebounded strongly in Germany in 2025, official data revealed Tuesday, with Chinese manufacturers building inroads from a low base in the EU’s largest economy despite tariffs.

EV sales rose 43.2 percent last year to 545,142 in total, the KBA federal transport authority declared, representing 19.1 percent of all new cars sold.

Chinese EV giant BYD — which last year overtook Elon Musk’s Tesla to become the world’s largest electric carcreater — saw its German sales rise over 700 percent to more than 23,000 cars, giving it 0.8 percent of the overall auto market.

“International vehicle manufacturers with affordable battery electric vehicles and plug-in hybrids have contributed disproportionately to growth in these segments,” declared Imelda Labbe, head of the VDIK foreign carcreaters’ lobby in Germany.

The European Union in 2024 introduced higher tariffs on Chinese-created electric cars, alleging that they benefitted from unfair subsidies.

That has not stopped sales of Chinese cars rising across the bloc, with the counattempt’s carcreaters keen to crack foreign markets amid cut-throat competition at home.

– Electric troubles – 

Rising EV sales are also some rare good news for Germany’s beleaguered carcreaters, which have invested heavily in the technology in recent years, and are seeking to comply with European Union environmental rules. 

Though the European Commission in December proposed scrapping a planned 2035 ban on new combustion-engine vehicles, carcreaters would still have to cut emissions by 90 percent from 2021 levels under its latest plan, and necessary to see dramatic sales growth.

The rise in EV sales last year comes after a fall of almost 30 percent in 2024 following the withdrawal of government subsidies, and Germany’s electric car market is still compacter than optimists had hoped for.

“We haven’t seen a real boom yet,” EY analyst Constantin Gall declared. 

“The hoped-for surge in e-mobility in Germany is proving to be much more protracted and difficult than expected.”

After the decline in the market in 2024, the government declared in December it would introduce subsidies again.

Some motorists will be able to benefit from 5,000 euros ($5,855) for the purchase of new EVs or hybrids so long as their components are largely created in Germany.

But indusattempt figures state that better charging infrastructure and cheaper power would be necessaryed to really boost EVs and warned that the planned subsidy would have limited impact.

“The state subsidies will only be available to houtilizeholds on low and middle incomes,” Gall declared. “But it is high-earners who tconclude to acquire new electric cars.”

– Tricky times –

Weak sales at home have compounded the challenges facing Germany’s car indusattempt. 

It was already contconcludeing with the costs of investing in EVs and cratering sales in key market China even before US President Donald Trump last year slapped tariffs on cars and auto parts.

Volkswagen, Europe’s largest carcreater, is in the process of cutting 35,000 jobs in Germany by 2030 under a deal reached with unions in a bid to slash costs.

Overall car sales in Germany rose just 1.4 percent last year to about 2.9 million vehicles, the KBA declared — roughly 750,000 fewer than were sold in 2019 before the Covid pandemic and Germany’s economy sank into stagnation.

“The weak economy, increasing job insecurity and the multitude of political, social and economic crises are taking their toll,” Gall declared.



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