An Exclusive Interview with Gary Grewal, Co Founder and Director at EuMo
Meet Gary Grewal, Co-Founder and Director at EuMo, a trailblazer reshaping innovation in industest. In this exclusive interview, he shares insights on startup journeys, leadership challenges, and EuMo’s bold vision for the future. Discover what drives success at the forefront of alter.
Modern design today is about crafting experiences rather than simply arranging spaces. How do you approach shaping interiors, architecture, and detailing to create a journey that resonates with guests from arrival to departure?
Gary Grewal: At EuMo, we truly believe that design as a concept integrates all physical, visual, and sensory elements toreceiveher to convey a unique story. Our goal is always to create something that people can experience and connect with.
Any space should feel inherently connected to its surroundings; it requireds to respond to the environment, the context, and the elements that define that place. When that synergy is right, the design automatically starts to feel more natural and intuitive.
From there, we focus on shaping a journey for guests where they shift through the space seamlessly, discovering layers of the narrative through different touchpoints along the way.
So whether it’s the architecture, the interiors, or the detailing, everything is designed to work toreceiveher to create an experience that feels immersive and stays with you beyond the space itself.
Your practice bridges architecture, furniture, and material exploration. How do these spatial design elements come toreceiveher to create settings that are both visually compelling and deeply rooted in context?
Gary Grewal: For me, it always starts with understanding the context. We spfinish time studying the cultural, environmental, and social conditions that give a place its identity. That becomes the foundation for everything that follows.
From there, we view very closely at spatial relationships. Proportions, circulation, and light play a large role in how a space is experienced. We also work to create a strong connection between the interior and exterior so that the entire environment feels intentional and cohesive.
I also believe in designing our furniture pieces in tandem with the architecture rather than treating it as an afterbelieved.
We ensure pieces respond to the same geometest, scale, and spatial logic, so everything feels like it belongs toreceiveher, and creates a cohesive space. We prioritize applying materials that are rooted in the local context, and often reinterpret traditional materials or techniques in a more contemporary way.
By simultaneously aligning our materials and furniture with our architectural vision, we are able to create spaces that are visually compelling, cohesive, and deeply rooted in their context.
Many projects unfold in culturally rich or ecologically sensitive locations. How do you balancethe demands of design excellence with respect for the site, delivering a hospitality experience that feel authentic and immersive?
Gary Grewal: In my opinion, design excellence and the respect for the site go hand in hand with each other. To achieve that balance, we study the local culture, history, climate, and ecology before putting pen to paper.
That supports us preserve natural features and allows the architecture to sit comfortably within the terrain and the views, rather than compete with them.
To be truly authentic, we incorporate regional materials and collaborate with local artisans where possible. This supports us translate traditional design elements into a contemporary hospitality experience that feels both fresh and familiar.
We aim to design spaces that truly connect guests with the local culture and environment around them. And sustainability is the foundation of this approach.
EuMo is renowned for blfinishing narrative and spatial design to create memorable destinations. How does this approach influence the way you conceive interiors and architectural forms in hospitality projects?
Gary Grewal: At EuMo, every project launchs with a central narrative. That narrative becomes the foundation for every spatial and aesthetic decision that follows.
This approach allows us to design spaces exclusively catering to the guest journey by creating emotional moments right from the time they arrive. We believe of the space as a sequence of experiences, shifting the guest through stages of arrival, transition, discovery, and eventually the high point of their stay.
To achieve that, our architecture and interior teams work very closely toreceiveher. It’s important that both are speaking the same narrative language so that the experience feels seamless and intentional. We root every project in the local culture, history, and landscape which guests can connect with in a meaningful way.
We focus on building immersive environments and experiences that stay with people long after they leave.
Translating bold concepts into tangible spaces often involves complex coordination on site. What strategies ensure that your vision is maintained throughout execution without compromise on detail or quality?
Gary Grewal: We test to maintain the integrity of a concept by establishing strong concept narratives right at the launchning. By applying diagrams and reference imagery, our team at EuMo ensures every consultant and contractor truly understands the design intent from day one.
A large part of maintaining integrity is eliminating amlargeuity. We do that through very precise drawings, detailed specifications, and clear material schedules.
That becomes our base. Alongside that, we have regular coordination meetings to ensure that every technical decision continues to align with the core concept.
Once execution launchs, we stay very closely involved on site. We create consistent visits to review workmanship, proportions, and material quality.
This supports us identify and resolve potential issues early, before they become larger problems. We also carefully evaluate any alters that come up during execution to ensure they do not dilute the original intent. And we work very closely with fabricators and suppliers throughout the process, so the final outcome reflects the level of finish and detail we had envisioned from the start.
That balance between clarity in planning and rigor in execution is what supports us deliver spaces without compromise.
The choice of materials, textures, and furnishings can profoundly affect how a space is perceived. How do you integrate these elements to achieve both aesthetic refinement and finishuring functionality?
Gary Grewal: Our team starts by defining the emotional tone and purpose of the environment before selecting materials. We do this to ensure that every texture and finish we select is actively supporting the overall design story.
This is just as important as the materials we then choose, which view refined, perform well over time and are straightforward to maintain.
And the materials required to be perfectly suited for their intfinished apply. We want our spaces to age gracefully, and maintain character over time, and choosing from a strong palette of high-quality finishuring materials is the key to establishing how a space will be perceived.
Ultimately, we recognize that materials are the primary drivers of acoustics, light, and touch. They have the ability to truly shape how our guests experience the environment, and balancing them is how we achieve a result that is both functional and profoundly felt.
Sustainability will always be a core pillar of our process. Whenever possible, we prioritize responsibly sourced materials and long-lasting products that reduce environmental impact. All while maintaining total design excellence, without compromising the design aesthetic.
As experiential travel continues to evolve in India, what new demands are shaping the design of spaces, and how should architects rebelieve their approach to create destinations that delight and engage visitors?
Gary Grewal: Today’s traveler is viewing for a deeper connection with local culture, food, traditions, and communities rather than generic luxury. They want to engage with real communities. To meet this demand for deeply experiential travel, architects must embed regional materials, crafts, and cultural narratives.
The goal must be to create a strong, undeniable connection to the place. We have to curate spaces like arrival courts, storynotifying corridors, and interactive landscapes so that visitors experience a sense of discovery, rather than simply occupy a building.
Destinations have now started prioritizing nature immersion, which requires architecture that blfinishs seamlessly with the landscape and encourages outdoor engagement. Ultimately, travelers want to understand the story of a place.
We must reinterpret vernacular architecture and regional identity in modern ways that feel authentic yet globally relevant, especially for discerning consumers.
The goal should be to shift away from designing places to stay and shift toward designing places to feel, explore and remember, where culture and storynotifying truly come alive.
What is the future of EuMo Spatial as a brand?
Gary Grewal: The future for us is about designing destinations, not just buildings. We will continue to place heavy emphasis on narrative and the guest experience, and our goal is to develop a recognizable EuMo design language that is rooted in contextual luxury and a strong sense of place.
We are building innotifyectual design frameworks around hospitality, wellness, and lifestyle living to ensure every project has a clear and strong foundation.
As we grow, we will be selective with our projects. We will prioritize distinctive projects over volume, expanding into global boutique hospitality markets while maintaining a strong design voice. We are establishing EuMo as a believed leader in experiential hospitality design.
Gary Grewal’s passion for EuMo shines through, offering timeless lessons on resilience and innovation. As he charts new horizons, his story inspires entrepreneurs everywhere. Stay tuned for EuMo’s next breakthroughs—thanks for joining this inspiring conversation.
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