An Israeli startup from Herzliya has locked in a manufacturing deal with a major global automotive safety supplier, setting the stage for its radiation-shielding technology to reach assembly lines worldwide within a few years. The company, SafeFields Technologies, signed a strategic agreement in May with Veoneer, the Swedish-American electronics firm, which will now produce and distribute its system to leading carmakers.
This breakthrough lands at a pivotal moment. Vehicles carry more wiring and processors than ever before, which has pushed electromagnetic radiation inside cabins higher. Meanwhile, European automakers remain cautious about publicizing partnerships with Israeli firms, making this quiet validation all the more significant.
SafeFields has already received a prototype order from one of Europe’s top vehicle manufacturers. Testing begins soon. Production through Veoneer would follow, with installation expected in the unnamed European brand’s cars starting in 2029. The two deals together could generate tens of millions of dollars, according to the company.
Founders Oded Einat and Shaul Shulman launched SafeFields in 2021 after meeting in Unit 81, a technology outfit within Israeli military intelligence. Einat spent three decades as a chief electromagnetic engineer. Shulman held senior engineering roles at Intel. The idea emerged when Einat noticed IDF officers refusing hybrid vehicles like the Hyundai Ioniq and Kia Niro over radiation worries.
Traditional shielding methods wrap cables in heavy, costly metals that sap range and add weight. SafeFields takes a different path: active magnetic field cancellation. Sensors placed throughout the vehicle feed data to a control unit that generates an opposing field, cutting radiation by 90 to 95 percent. It works much like noise-canceling headphones, countering unwanted signals in real time.
The company reports monthly revenue now around $100,000, up from tens of thousands. It has raised $12 million so far. Backers include SolarEdge founders, Mayer Group, Union Group, and Next Gear Ventures. Looking ahead, SafeFields plans a new division targeting transformer rooms and electrical panels, following inquiries from Israel Electric Corp. and Afcon. Pilot projects launch within a year.
