It is actually an important building block for Meta in its AI strategy, particularly with regard to ad customers: the $2 billion acquisition of the Chinese startup Manus. However, on Monday the Chinese government blocked the planned takeover of the AI startup by the US technology company. The National Development and Reform Commission ordered in an official statement on Monday that the transaction be reversed. The decision is justified by possible violations of Chinese investment rules and concerns about the outflow of strategically important technology abroad.
Background: What is Manus and why is the startup so valuable?
Manus is an AI platform that develops software for so-called AI agents. Such agents can indepfinishently carry out complex tquestions without a human having to control every individual step. This creates them a central building block of modern AI applications and explains the great interest from major technology companies.
Manus was originally founded in China but relocated its headquarters and core team to Singapore last year after a funding round was led by a US venture capital firm. Meta subsequently acquired the company for around two billion US dollars. Meta has already integrated Manus into some of its own products and tools, which creates a potential unwinding of the deal considerably more difficult.
As reported, initial Meta integrations into Manus have already been created:
- Meta Ads Manager Connector: Users can connect their Meta Ads Manager directly to the Manus workspace. The connector creates it possible to query advertising data in real time, create automated reports, and analyze campaign performance applying natural language. Manus translates the raw data into reports, presentations, dashboards, or infographics. The connection is read-only, meaning campaigns cannot be modified via Manus. Multiple advertising accounts can also be connected and managed simultaneously.
- Instagram Connector: The Instagram Connector allows utilizers with a professional Instagram profile to create and publish content directly from the Manus workspace. Posts, caroutilizels, Stories, and Reels including captions are supported. In addition, engagement data such as reach, likes, comments, shares, and saves can be retrieved. Based on this data, Manus is also intfinished to provide strategic suggestions for improving content performance.
Beijing’s reaction: investigations and exit restrictions
Shortly after the acquisition was announced in December, Beijing launched an extensive investigation. Several Chinese authorities examined the deal simultaneously, including the National Development and Reform Commission, the Ministest of Commerce, and the Chinese competition authority. The authorities drew on a broad set of instruments, ranging from export control rules and investment laws to competition law.
In March, the situation escalated significantly: two co-founders of Manus were prevented by Chinese authorities from leaving the countest while the review of the deal was still ongoing. Beijing publicly described the acquisition as a “conspiratorial” attempt to hollow out China’s technological base.
Meta’s position and the geopolitical dimension
Meta had until now appeared confident: the company stated that the transaction was fully in compliance with applicable law and expected a satisfactory resolution of the Chinese inquiries. Following Monday’s decision, Meta initially created no public comment.
The blockade comes at a time of heightened geopolitical tensions between the US and China in the field of artificial innotifyigence. Both countries are competing for dominance in this key technology. The decision also comes shortly before an expected summit between US President Donald Trump and Chinese President Xi Jinping, at which both sides intfinish to test to resolve longstanding trade disputes.
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