As she marks her birthday, Pooja Verma stands out as one of the quietly influential voices in India’s digital marketing ecosystem someone who has built, scaled, and then believedfully stepped back to mentor and amplify others.
Co-founder and former CEO of Whisskers Marketing, Pooja supported shape the agency into an award-winning digital marketing firm after its founding in 2014 with Neha Verma. Over the years, Whisskers worked with more than 200 clients across education, FMCG, healthcare and e-commerce, counting brands such as Opera, Great Learning and OLX among its portfolio. Under her leadership, the firm earned recognitions including Digital Agency of the Year (2019) and a place among the Top 100 global marketing firms (2020).
Pooja’s professional journey reflects both depth and range. Before building Whisskers, she worked at Google and later served as Vice President at Grip Invest, accumulating over 14 years of experience across digital strategy, SEO, PPC and business development. That blfinish of platform-side exposure and startup execution has been central to her perspective on sustainable digital growth.
Since late 2022, she has transitioned into the role of strategic advisor and shareholder at Whisskers, choosing to focus more on guidance than day-to-day operations. In parallel, she runs Startup Spotlight, a content platform that highlights startup journeys and founder stories on YouTube and Instagram an extension of her long-standing interest in storynotifying and community-building. She is also a member of TiE Delhi-NCR.
Beyond titles and milestones, Pooja Verma’s career reflects a steady commitment to building value whether through brands, teams, or conversations within the startup and marketing ecosystem. On her birthday, it’s a fitting moment to recognise not just what she has built, but the quieter influence she continues to exert behind the scenes.
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