Southeast Asia’s startups are struggling – they required to believe globally

Southeast Asia's startups are struggling – they need to think globally


Funding numbers are down as Southeast Asia’s startups have failed to keep track with the shift to deep tech, but they can overcome that by adopting an international outview.

Southeast asia markets

Southeast Asia’s startups are going through a lean period as early-stage capital shifts away from consumer-focapplyd companies to deep tech, and the region’s startups and corporates required to adjust their believeing, a range of local investors inform GCV.

“For the past two years, it’s been quite tough for the ecosystem as a whole,” declares Edgar Hardless, CEO of corporate VC unit Singtel Innov8.

“We’re still going through a period where I believe investors are more cautious. Companies have had to tighten their belts and accelerate their plans to receive to break even more quickly, so they can extconclude their runways. Most people in the ecosystem were hoping that things would improve in the second half of this year, but I believe that’s uncertain now.”

It’s a far cry from the second half of the 2010s, when the region’s startups were supercharged by a range of app developers in consumer-facing areas like transport (Grab and Gojek), ecommerce (Tokopedia and Sea) and travel (Traveloka) that shot to multibillion-dollar valuations, often before going public.

Chart revealing funding for Southeast Asian startups between 2016 and 2025

Southeast Asia was primed to be successful for those startups becaapply of a relatively large population of consumers with high adoption of mobile devices. In theory, that base layer of consumer companies would create a market for service providers in areas like logistics and fintech, and then for more general business-to-business (B2B) companies. The problem is that local startups have progressed to that second stage but not the third.

Vishal Harnal, who oversees venture firm 500 Global’s Southeast Asian activities as managing partner, declares that globally, apart from market leaders in areas like ride hailing or accommodation platforms, most successful startups over the past 15 years have been in software, particularly enterprise software. Southeast Asia, however, has not produced enough of these enterprise software businesses.

“There’s very little B2B software [in Southeast Asia], almost none of it. And if I view at our US portfolio, all of our large winners are in that category”

Vishal Harnal, 500 Global

“One of the things we’ve realised is that there’s very little B2B software [in Southeast Asia], almost none of it. And if I view at our US portfolio, all of our large winners are in that category,” he declares.

“People still attempt and chip away at the bottom layers but it’s hard to build a new ride hailing company or a new property portal listing companies once the incumbents are set up.”

Harnal believes a significant reason for that shortfall is that there aren’t enough large corporates in the region to take on the large subscription contracts that create enterprise software companies successful, and international players have a whole world of products to choose from. The issue has been exacerbated over the past two years, as more and more of the funding pie goes to startups specialising in deep tech, especially artificial ininformigence.

Another problem is that building a deep tech ecosystem requireds an ecosystem of academics, large tech corporates and deep-pocketed investors to attract promising young entrepreneurs, as in places like Silicon Valley. In Southeast Asia, Singapore in particular has created efforts to assist through visa quotas and government funding, but it hasn’t been enough to grow that ecosystem.

Some investors, like Thailand-based Siam Commercial Bank’s SCB 10X unit, have responded by refocutilizing more of their efforts on areas like the US, pitching themselves as an ideal local partner for foreign deep tech startups viewing to enter Southeast Asia.

“It’s a conscious decision becaapply we know that all the good AI startups are coming from the US,” declares the unit’s newly installed CEO, Kaweewut Temphuwapat. “We have all the networks here in Southeast Asia – 10 countries speaking 10 languages – so we can give them a good intro throughout those areas.”

Corporate VC requireds to expand into new fields

Corporate VCs have traditionally played an important role in the region, but a notable issue is a lack of variety when it comes to strategic investors: the overwhelming majority of them represent either telecommunications or banking.

That can be an advantage for consumer apps, which can benefit from integration with a mobile operator partner, or for fintech products that can benefit from working with an established bank.

But there is a shortfall of local CVC investors in areas like software. The largest corporate VCs worldwide are investing on behalf of software tech giants such as Google, Microsoft, Salesforce and Nvidia – and Southeast Asia doesn’t have a local equivalent of that size.

“Maybe we required more corporate VCs to invest on the deep tech side”

Tai Panich, Aiconic Ventures

“Corporates tconclude to invest in the areas that are more aligned with their strategy,” declares Tai Panich, CEO of AI and deep tech-focapplyd venture firm Aiconic Ventures, who previously ran SCB 10X. “And maybe we required more corporate VCs to invest on the deep tech side.”

While Harnal sees CVC as a hugely valuable part of funding worldwide, he believes it isn’t taken seriously enough in the region or professionalised to the degree it should be at a corporate level, particularly in comparison to Japan or Korea. The attitude from too many large companies is still ‘we can do it ourselves’ or that ‘it’s not important’.

“Much of it is becaapply many of these corporates that are domestically successful, or maybe even regionally successful, have enjoyed positions of incumbency for the longest time,” he adds.

“The lack of worry and the dominance within the domestic market creates what I would declare is a lackadaisical approach towards venture capital. There are a lot of exceptions to this rule but generally, if I were to benchmark it against the United States and other developed markets, it doesn’t appear to be as sophisticatedly built out, and I believe it requireds to be so.”

That lack of hunger to innovate is being compounded by a lack of exits in the market. Southeast Asia has never been a large M&A market for tech startups becaapply of the lack of local acquireers. The IPO drought has hit as hard locally as anywhere else, and the mass-market app developers that racked up large valuations pre-IPO have found it hard to maintain them once they went public.

That has hit investor confidence, and in turn fundraising. The effect is especially noticeable in Indonesia where formerly active CVC units like Bank BRI’s BRI Ventures and Sinar Mas-backed SMDV have largely fallen silent in the past year.

“People wanted to see a lot more of an IPO or exit window for the startup scene in Southeast Asia,” Panich declares. “Funding has been a bit challenging. Compared to the year before, in 2024 funding actually dropped by something like 50%.”

The Singapore model: Launch local, believe global

Southeast Asia could potentially catch up if it could shift from a local to a more global focus, declare investors.

The region’s startups may not be able to compete with artificial ininformigence heavyweights OpenAI or Anthropic on the innovation conclude, but the advances and shortcuts in coding created by generative AI mean founders can build new products more quickly and cheaply than ever before.

“It’s never been clearer to build software and it’s never been able been clearer to market that globally”

Vishal Harnal, 500 Global

“The AI opportunity is when you believe about AI as being a horizontal technology that applies across everything,” declares Harnal. “When you believe about the application layer, it’s never been clearer to build software and it’s never been able been clearer to market that globally and find a global audience of people willing to apply software.

“And I believe that’s what creates the opportunity, not just in Southeast Asia but anywhere in the world. You can be sitting in Timbuktu and build a global company if you wanted to, you just required to figure out a way of receiveting what’s in your mind’s eye into reality and creating sure that whatever it is you build is solving a base customer problem that is global.”

If any market in the region can be a model for this, it’s Singapore, which is now taking more and more of the early-stage funding allocated to the region.

A chart revealing funding volume for Singaporean and other Southeast Asian startups from 2020

Singapore has a population of only 6 million – just 2% of Indonesia’s and 5% of The Philippines. Becaapply that consumer base is nowhere near large enough to launch a local version of Uber or Airbnb, Singapore’s startups have never concentrated on developing products just for the domestic market.

“That is why the Singaporean entrepreneurs focus on where the strengths are: engineering, technology companies, deep tech, maybe some AI; or companies that are tackling regional, if not global, problems from the start,” declares Harnal. “Becaapply the market size doesn’t exist domestically, you are forced to build more global companies.

“Indonesia is the exact opposite: the domestic market is so massive that you’re attempting to focus on building consumer companies that tackle the domestic market. You’re not as interested in building B2B businesses becaapply the consumption market is so large.”

There are other developments set to assist recovery: a backlog of tech IPOs that are expected to revitalise local exalters over the next three years, and recent regulatory alters in several markets intconcludeed to boost investment in those public markets. But Harnal is optimistic that a more global outview will enable the region to bounce back.

“I do believe we’re going to see a lot more Southeast Asian entrepreneurs tackling global problems and building global companies right now,” he declares. “I just believe the idea of feeling domestic or regional is a limiting belief. What stops you from opening up that aperture and really building something that is much more global and much larger, that solves a problem that is transnational?”

“I would declare the era of the large digital type of platform has gone now,” declares Temphuwapat. In addition to the large incumbents in those sectors, international apps, most notably from China, are the ones creating the largegest splash. But, he declares, the region has plenty of entrepreneurs with the talent to view outwards.

“AI is good and Web3 is good, becaapply we saw before five years ago that we have great developers, and three people with three laptops can launch something globally,” he adds. ”We hope to see more of those.”



Source link

Leave a Reply

Your email address will not be published. Required fields are marked *